Black Sheep Trading
This new trading and investment company is making a statement with straying away from the norm of a corporate logo. The name “Black Sheep Trading” stems from the owner’s father calling him the black sheep of the family with the type of jobs he worked and his ultimate work ethic.
This logo demonstrates a modern style with a mascot twist, which is something one does not see in usual trading company’s branding. The semi inter-web sphere represents how the investing and trading is all done through networking on your phone, tablet or computer. The font used for the company’s name creates a very tech style that wraps the design together as a concept. The sheep was something fun for me to do. To be able to make the semi inter-web sphere look like a hill that the black sheep is standing on while creating a memorable icon for a company such as this mascot was a unique experience. Overall this logo was so fun for me to do and I look forward to watching this company strive and create diversity within this given market.