Dream Chasers, The  Carcel Group

A group under EXP Realty needed a revamp on a logo. The Carcel Group wanted something luxurious, sleek and modern looking.

I decided to make the icon of the logo appear to be a linked silver chain but in the shape of houses. I then picked a silver gradient for the icon to give off a very wealthy and upscale feel, while mocking a shiny, silver chain. The type under the icon, was meant to compliment the ultimate logo by keeping a very modernized style. Lastly, when it came to the realty company’s main logo I created a color scheme within it to match their new brand they decided to start up, like the business cards also on my graphic design blog page.